McDonald's Corp. went on the offense Tuesday against critics who complain that it's a lousy place to work.
The world's largest hamburger chain held its first National Hiring Day and was awarded with a strong response from job seekers. Thousands showed up at restaurants nationwide to apply for jobs mixing shakes and serving Happy Meals. The company planned to hire 50,000 new workers in one day, boosting its staff by about 7 percent.
McDonald's painted the event as a boon for an economy where more than 13 million Americans are looking for work. But the real purpose, industry experts said, is that McDonald's needs to portray itself as a decent employer.