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“Live United” is the slogan for this year’s United Way of Northern New Mexico giving campaign, which kicked off Monday at Central Avenue Grill.
“Give, advocate, volunteer,” was the mantra of the evening event attended by community members and campaign volunteers from Los Alamos National Laboratory. The laboratory’s 2011 employee giving campaign also kicked off Monday.
“We opened the campaign today at the laboratory and we already have 30 pledges,” said Kurt Steinhaus, director of LANL’s Community Programs Office.
Board of Trustees President Jill Cook has been working to reverse the trend of increased contributions designated to non-profit organizations outside northern New Mexico.
“This year we want to encourage people to donate to the Community Action Fund,” Cook said. “We are educating donors about the needs in our local communities and the value of their contributions when they stay in northern New Mexico.”
Jerry Ethridge is executive staff director for Los Alamos National Security, LLC (LANS) and United Way’s past president. He is the chair of United Way’s Cornerstone Program.
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