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There’s an alcoholic product on the market alarmingly similar in packaging appearance to jello and pudding cups commonly found in children’s lunch boxes. Los Alamos County DWI Planning Council Coordinator David Sims spoke of finding the product on sale in several local stores.“The DWI Planning Council discovered that these products were being sold in our community and took action to talk with merchants about the dangers,” Sims said. “We told merchants that the Zippers jello-shots contain 12 percent alcohol (24 proof). Both Smith’s and the Conoco Station said they either had considered selling them or made a conscious decision not to sell the product. Three other stores were either currently selling or had sold them in the past and voluntarily agreed to discontinue selling them.”He continued, “And specifically the marketing of products that are attractive to young people like bright colors, fruity flavors and packaging that mimics snack products easily be placed in lunch boxes.”The end result, Sims said, is that all local merchants have given their cooperation to do their part to help prevent underage drinking.Sims mentioned that he and Police Chief Wayne Torpy got together a couple of weeks ago and purchased the remaining stock from the last merchant in town to sell the product.
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