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Earn and Learn: awarding local educators

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By Kirsten Laskey

Boyd Moffett, manager of Smith’s Food and Drug in White Rock, has seen the benefits of education, as a former student himself and as parent who sends his children to local schools.

“School has such an important part in our children’s future, our nature’s future, all our futures,” he said.

Moffett, along with Debbie Bell, human resource manager of the Smith’s in Los Alamos, Kim Waldschmidt, human resource manager of the Smith’s in White Rock, and John Roberts, manager of the Smith’s in Los Alamos, recognized the importance of learning by awarding Earn and Learn checks on Wednesday to the schools and other agencies that provide learning opportunities to the community at Aspen Elementary School.

Earn and Learn is a program that the local grocery stores have run for the past eight to 10 years.

The way the program works is a percentage of each sale goes to a school or organization of the consumer’s choice. The participating school or organization has a specific barcode, which shoppers can have attached to their Smith’s Rewards card.

The card gets scanned and the money gets directed to that agency.

This year, a total of $76,667.49 was raised through the program.

Roberts credits the customers for the program’s success.


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