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County launches tourism initiative

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Marketing: Employees quizzed on knowledge of area

By The Staff

Los Alamos County is launching an online marketing effort to better educate local tourism industry employees about the city “where discoveries are made.” Subsequently, the county officials hope knowledgeable employees will incite a desire in visitors to discover even more about Los Alamos’ history and attractions, while dispelling any misnomers they may have with facts.
“Visitors trust that the information they receive about Los Alamos from our employees in the hotel, restaurant, and tourism industries is accurate,” said Linda Deck, Los Alamos Tax and Advisory Board President. “So we launched an easy-to-use online quiz which empowers Los Alamos’ essential tourism-industry employees with knowledge about the history, culture, and attractions in the county.  A centralized source of information is not only helpful for them, but for Los Alamos residents and visitors alike.”


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